Artist uses Photoshop to turn awkwardly unrealistic stock photos into comedy gold
An artist who was tired of always seeing the same cliched stock photography has transformed them into hilarious situations with some photoshop magic.
Matt Vescovo, 45, uses Photoshop to paste a cut out of him into the mundane frames – with hilarious results.
The pictures – which have since gone viral – include one of him pretending to sniff an overly cheerful woman’s armpit, and another of him being knocked off the edge of a cliff.
The project was created as Matt’s answer to the fake-reality portrayed by stock images.
He said: “If I had a guess, in my 20-year career I probably viewed some 845,742,923,012 images, but that may just be how I felt.
“I remember looking at the stock photo of a smiley family in a loving embrace they had in the frame and thinking to myself, ‘They’re not a family, they’re actors who met 10 minutes before they took this.'”
Los Angeles based Vescovo, who now works as a freelancer for clients such as Sony and Diet Pepsi, says the reaction to the images has been “pretty amazing”.
On his website he writes about the motivations behind this hilarious project: “I experience the same uncomfortable feeling I have when my bank teller asks me with a forced smile, how my morning is going or when I eat ‘Chick’n’ or see an interview with Tom Cruise.
“It’s not simply that my teller’s greeting, the vegan meat substitute and the celebrity scientologist are fake, it’s how hard they pretend that they’re not.”